Social Marketing

Topic Overview

Programs that aim to change consumer care-seeking behaviors through marketing/advertising techniques. These are often used to encourage patients to seek and purchase particular products or to promote quality networks or franchises.

Program Map

Program Map

Recent News & Resources

Attracting Your Best Clients and Staff: Life Circle's Lessons from Learn&Launch
Blog Post

Program Spotlight

Care 2 Communities (C2C)

Care 2 Communities (C2C) provides primary health care services to poor communities in Haiti through a social enterprise model. C2C clinics provide affordable, high-quality care and are financially self-sustaining after 3 years of operations.

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