Country of Operation
- DKT InternationalNot-for-profit
- Ministry of HealthGovernment
SummaryDKT-Turkey is a social marketing enterprise with a mission to prevent unwanted pregnancies and HIV/AIDS. DKT’s decision to establish a program in Turkey was based on the country’s high rates of unintended pregnancies and abortion.
The goal of the program is to increase access and affordability to contraception. Turkey legalized family planning education and the provision of contraception in the mid-1960s and legalized abortion and sterilization in 1983. Turkey’s family planning programs are relatively advanced and have helped the country achieve a contraceptive prevalence rate of 64 percent. However, there is still a high degree of reliance on traditional methods, especially withdrawal.
Key program components
DKT’s decision to establish a program in Turkey was based on the country’s high rates of unintended pregnancies and abortion, a low usage rate of modern contraceptives, and a high-priced commercial condom market.
Recently, DKT began marketing two lines of condoms in Turkey along with innovative educational campaigns to promote their use. In addition, DKT-Turkey markets a female condom and a line of lubricants, which reduces the risk of HIV/AIDS. The goal of DKT-Turkey is to increase condom availability and reduce condom prices in the commercial sector and to become a self-sustaining enterprise. In 2012, DKT sold 3.5 million condoms, which translates into 35,442 CYPs.