Incubated by KIIT Bhubaneswar, the initiative was founded by young doctors and technocrats from Orissa to provide healthcare information to residents of the state. The service maintains up to date records on both public and private sector healthcare providers across Orissa, including primary health centers, community health centers, nursing homes, private practitioners, blood banks, counseling centers, and ambulance providers, etc. This information is available both by phone and on the web free of charge. Private healthcare providers who would like to be listed need to pay fees.
Residents of the state are also able to seek health advice by calling (0674) 6655 555. The operators assess the caller's medical need and socio economic status and connect them to the appropriate service provider. Telephonic triage services cover more than 300 global standards protocols and follow the HIPPA & URAC (Utilization Review Accredited Commission) guidelines.The caller receives further assistance in scheduling appointments at government hospitals, helping the rural population in particular to plan their hospital visits and make proper healthcare decisions.
Among its upcoming activities are plans to integrate rural PHC services in Chikiti (Ganjam District, Orissa) into the broader system, allowing real time updates of Electronic Medical Records and remote patient monitoring through the main call center (0674-66-55-555).
This initiative is supported by the Department of Science and Technology, and KIIT-TBI (Technology Business Incubator) at KIIT University.