Center for Health Market Innovations (CHMI)

Programs

Hello Doctor 24x7

last updated Jan 6, 2012

Overview

Implementation Partner(s): 
KIIT Bhubaneshwar
Legal Status: 
Public-private partnership
Year Launched: 
2010
Stage: 
Pilot/startup stage
Income Level of Target Population: 
20-60% (lower to lower-middle)

Funding

Primary Source of Funding: 
Membership/subscription fees
Additional Source(s) of Funding: 
Other 3rd party (e.g. debt, equity)

Technology

Technology Used: 
Computer › Internet, Phones › Voice
Technology Purpose: 
Other

Scale

Personnel Employed: 
10-49
Number of Clients Served: 
More than 5000
Summary: 

Hello Doctor 24x7 is a social enterprise that uses a call center and website to integrate existing healthcare infrastructure in the Indian state of Orissa and bridge the gap between the healthcare needs of individuals and existing resources in both the public and private health care sectors.

Key program components: 

Incubated by KIIT Bhubaneswar, the initiative was founded by young doctors and technocrats from Orissa to provide healthcare information to residents of the state. The service maintains up to date records on both public and private sector healthcare providers across Orissa, including primary health centers, community health centers, nursing homes, private practitioners, blood banks, counseling centers, and ambulance providers, etc. This information is available both by phone and on the web free of charge. Private healthcare providers who would like to be listed need to pay fees.

Residents of the state are also able to seek health advice by calling (0674) 6655 555. The operators assess the caller's medical need and socio economic status and connect them to the appropriate service provider. Telephonic triage services cover more than 300 global standards protocols and follow the HIPPA & URAC (Utilization Review Accredited Commission) guidelines.The caller receives further assistance in scheduling appointments at government hospitals, helping the rural population in particular to plan their hospital visits and make proper healthcare decisions.

Among its upcoming activities are plans to integrate rural PHC services in Chikiti (Ganjam District, Orissa) into the broader system, allowing real time updates of Electronic Medical Records and remote patient monitoring through the main call center (0674-66-55-555).

This initiative is supported by the Department of Science and Technology, and KIIT-TBI (Technology Business Incubator) at KIIT University.

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