Center for Health Market Innovations (CHMI)

Programs

Jacaranda Health

last updated Apr 19, 2013

Overview

Implementation Partner(s): 
McLabs
Legal Status: 
Year Launched: 
2010
Stage: 
Pilot/startup stage
Income Level of Target Population: 
Bottom 20%

Funding

Primary Source of Funding: 
Donor

Technology

Technology Used: 
Phones

Scale

Personnel Employed: 
<10
Upscaling: 
In June 2012, Jacaranda lauched their new maternity hospital in Ruiru
Summary: 

Jacaranda Health is a social venture that combines business and clinical innovations to create a fully self-sustaining and scalable chain of clinics that provide maternal and child health services to poor urban women.

Program goals/rationale: 

Researchers and clinicians have proven that low-cost interventions to reduce mortality are feasible and effective (evidence-based clinical protocols, low-cost obstetric equipment, and cheap drugs like misoprosotol). Jacaranda's goal is to package these innovations into the region's first sustainable and scalable service delivery organization. This will change the way maternity care is provided for the over one million poor women giving birth each year in urban East Africa.

Key program components: 

The Jacaranda model is a combination of two tightly-integrated services:

  1. Mobile vans that create a direct link with patients, generate demand and healthy outcomes through antenatal care and birth preparedness. The mobile outreach vans are equal parts social marketing and clinical innovation – they provide antenatal care and serve as emergency vehicles, but also help build the Jacaranda brand and overcome the barriers that prevent many women from reaching facilities.

  2. Jacaranda Clinics a placed near the slums where women have easy access to respectful obstetric care, safe delivery, family planning, and postnatal care. The Jacaranda Clinics themselves provide modern medical care to address many of the most common causes of maternal mortality – but at the same time, include process innovations to keep prices low enough that most of the target market can afford them.

Jacaranda is currently piloting its model in Nairobi with a single clinic and mobile unit. Upon proof of concept, it is aiming to scale-up to 30 clinics in cities across East Africa over the next five years.

Program history: 

In 2012, Jacaranda was shortlisted as one of the Round 2 finalists in the Saving Lives at Birth: Grand Challenges in Development competition. They were recognized for their model which aims to create demand for antenatal care services by use of ultrasound that can be administered effectively and safely by nurses in low-resource settings.

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