Kenya Integrated Mobile MNCH Information Platform (KimMNCHip)
Country of Operation
- World VisionNot-for-profit
- mHealth AllianceNot-for-profit
- CARE InternationalNot-for-profit
Target income level
- Lower-middle income (20-40%)
- Middle-income (40-60%)
SummaryKimMNCHip is a national-scale mHealth initiative to offer pregnant women in Kenya more choice, control and care during their pregnancy, and improved medical care for them and their babies during and after delivery.
Its objectives are to: 1) strengthen Kenya’s community health system/referral services by linking households, community health workers, and health facilities in a real-time health information system that tracks pregnancies, births, and maternal deaths and provides updates and reminders for timely interventions; 2) provide push and pull target-based health messaging for mothers and household members; and 3) promote and popularize mSavings and eVouchers for mothers and related family members. Future goal is to have national scale up to reach 6-10 million mothers and 200,000 community health workers in 200 districts.
Key program components
The project will initially offer three complementary services: 1. Public information via an Maternal, Newborn, and Child (MNC) mHealth advisory service for pregnant women who register and provide their due date. They will receive a mix of “push” SMS and voice messages, and access to call-in advisory hotlines and information data bases for MNCH issues. These will provide the women with timely health information scheduled in accordance with the national MNCH plan. SMS/voice charges to be covered by private partners (funded via txt/voice message advertising – following advertising code). 2. mFinancial services for health that provide pregnant women with electronic vouchers to redeem in a collaborating clinic of their choice. The vouchers act as an incentive for clinics to enhance the quality of their services and attract more pregnant women, through a results-based payment system. The voucher also includes a social protection cash transfer to support the women with the costs of delivery. Other uses of mPayments to support maternal and newborn care will be explored. Funding of the vouchers will be sourced from social protection funds and contributions from donors and the private sector. 3. Primary care via mSupport services along the continuum of care, for mothers and for primary health care workers (PCHWs). These will be based on access to electronic medical records, appointments, reminders, and checklists to deliver better community health services, and monitor and respond to MNCH indicators. The initial partners of this national scale initiative are Safaricom, World Vision, the mHealth Alliance, CARE International and NetHope. They are developing, in collaboration with other strategic mobile health partners, the preliminary enterprise and technical architectures necessary to support the continuum of care. This initiative will represent a model implementation of the Maternal mHealth Initiative’s Global Framework.