Center for Health Market Innovations (CHMI)

Programs

Redplan Salud (RPS)

last updated Mar 15, 2013

Overview

Implementing organization: 
CATALYST, INPPARES (Instituto Peruano de Paternidad Responsible)
Implementation Partner(s): 
CATALYST Consortium (led by Pathfinder International and included the Academy for Educational Development (AED), the Centre for Development and Population Activities (CEDPA), Meridian Group International, Inc., and PROFamilia Columbia)
Legal Status: 
Public-private partnership
Year Launched: 
2002
Stage: 
Existing/expansion stage
Income Level of Target Population: 
Bottom 20%

Funding

Primary Source of Funding: 
Out-of-pocket payments

Scale

Personnel Employed: 
100<
Number of Clients Served: 
618,596
Number of Facilities Operated/Networked: 
1,657
Summary: 

The program focuses on networking nurse-midwives and physicians to serve 30,000 women and their families living in five low-income districts of Lima: Comas, Los Olivos, Ate-Vitarte, San Juan de Lurigancho and Villa Maria del Triunfo.

Key program components: 

CATALYST provides technical assistance to INPPARES in the administration of the network including coordination of social marketing activities, training of midwives, and distribution of contraceptives. Schering Peruana and Pharmacia-Upjohn provide commercial brand contraceptives to INPPARES, which, in turn, distributes them directly to the RedPlan midwives.

Midwives sign a one-year agreement whereby they agree to sell contraceptives at a recommended price. In exchange, midwives receive commercial brand contraceptives at social marketing prices, delivered directly to their private practice. Midwives also receive free training to strengthen knowledge of and skills in RH/FP and quality of care, and benefit from network marketing activities and promotions. In return for these benefits, midwives associated with the Redplan network must record sales of contraceptives to allow monitoring of program activities. Originally, the RedPlan Salud network hoped to sign on 50 midwives in 5 districts. The network currently includes 450 midwives in 29 districts.

Additional Information

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