Center for Health Market Innovations (CHMI)

Programs

Saúde 10

last updated Mar 21, 2013

Overview

Legal Status: 
Private (for-profit)
Year Launched: 
2011
Stage: 
Pilot/startup stage
Income Level of Target Population: 
Bottom 20%, 20-60% (lower to lower-middle)

Funding

Primary Source of Funding: 
Out-of-pocket payments
Funders: 
Ingrid Lins e Silva and Breno Farias de Araújo

Scale

Personnel Employed: 
10-49
Summary: 

Saúde 10 is a start up chain of primary health clinics in Rio de Janeiro. Entrepreneurs Ingrid Lins e Silva and Breno Farias de Araújo offer low cost, high quality medical services and comfortable clinics to the community.

Key program components: 

Clinics will be located in regions with high traffic of people, and easily accessible through public transportation. The first clinic is expected to open in the neighbourhood of Cascadura in the city of Rio de Janeiro, 30 meters away from Cascadura train station, on February 01, 2011. The unit has four (4) medical offices, and expects to serve 200 people per day. Practices offered at this unit will be pediatrics, geriatrics, general practice, gynecologist and otorhinolaryngology.

Visits are priced at R$30 ($18.20), and the clinics will offer health plans starting at R$7 ($4.24).

Photos of advertisements are posted here and here. An image of the waiting room is here.

Program history: 

See an interview with the program's founder at CHMI's Blog.

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