Center for Health Market Innovations (CHMI)

Programs

The Health Education Program For Community (HEPP)

last updated Sep 27, 2011

Overview

Implementing organization: 
Yayasan Orangtua Peduli (YOP)
Implementation Partner(s): 
WHO, BP, Vico Indonesia, Conoco Phillips, Medco, Chevron, Arutmin, Indocement, Inco, Standard Chartered Bank, Central Bank of Indonesia, Permata Bank, PWC, Law firms, religious events, Unilever, Mattel, Astra Honda, Axxa, AIG, LOMA Society, Cikal, Mentari, AlIzhar, Hans – Gretzel,
Legal Status: 
Private (not-for-profit)
Year Launched: 
2003
Stage: 
Existing/expansion stage
Income Level of Target Population: 
All income levels

Funding

Primary Source of Funding: 
Donor
Funders: 
YOP

Technology

Technology Used: 
Radio/TV

Scale

Personnel Employed: 
<10
Number of Clients Served: 
PESAT : 7146, Millis sehat 11,239; web 38,722 visits
Summary: 

The Health Education Program For Community (HEPP) is the first health program that spreads information, knowledge, education and training regarding health through Information Technology (IT) that can be accessed by the entire population of Indonesia. However, this program is uses a variety of other strategies, not only IT.

Program goals/rationale: 

The programs goals are to empower communities by improving health knowledge for health service users so that they can choose medical treatments.

Key program components: 

This program is carried out based on activities already in operation such as those by the Health Education for Parents and Children Program (Program Edukasi Kesehatan Anak untuk Orangtua/PESAT). PESAT enacts a “school health” activity every month for six months, where in each session health topics are discussed such as, immunizations, acute respiratory infection, diarrhea, vomiting, fever, drug usage and the appropriate use of antibiotics, breast milk and other information.

The activity is in the form of a one day workshop, shaped by a committee of members of the community who actively participate with the support of a HEPP expert team. The contribution of the participants depends on the committee per each individual area. This program is also available for companies, schools and other institutions that want to provide their employees or students with health related information and knowledge.

Today there are approximately 7146 members spread throughout Indonesia. Upon completion of this program, the graduates can still keep in contact through a mailing list that has reached 12000 members spread throughout almost all of Indonesia.

HEPP also uses radio media to spread health related information, for example, they have collaborated with Delta FM and Utan Kayu FM for a talk show activity that was based around the topics of Physiology, Basic Medical Philosophy, Rational Prescribing, Doctor-Patient Relationship, Development Issues and Consumer Education.

HEPP also established a clinic, or a health station, through donations from the community and the World Health Organization (WHO). This clinic provides curative treatments and also basic public health services, such as immunizations, consultations and many other services. The goal of this clinic is to prove that the guidelines from WHO, that have been used in the program, can be applied in Indonesia.

With the existence of this program in all of Indonesia, it can improve the community’s health knowledge and so the community can become more intelligent, active and critical regarding health information and services.

Program history: 

2003 marks the beginning of the activity of sharing information in the form of child health talks, which was then expanded to a mailing list to make it easier for members to access health information. In relation to the many enthusiasts who want to participate and the increasing need for knowledge of health information, the six month “school health” activity, also known as PESAT, was created in 2004. As mentioned above, HEPP shared information through the activity of talk shows on radio stations, and in 2005, as the Program began to become official, they launched a health web page filled with how to handle various diseases, health articles and other health related information. To support this program, which was formed regarding instructions from WHO, they built a clinic or a health station in 2007.

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