Country of Operation
- Youth UnionGovernment
Target income level
- Bottom 20%
- Lower-middle income (20-40%)
- Middle-income (40-60%)
- Higher middle-income (60-80%)
- High-income (80-100%)
SummaryThe Provincial Youth Union has collaborated with local coffee shops to set up "youth friendly" coffee shops called "Youth Cafés" (Cafe Thanh Nien) that incorporate behaviour change communication involving reproductive health and family planning.
The behaviour change communication (BCC) model aims to provide young people and adolescents information pertaining to adolescent reproductive health (ARH), sexual health, and the prevention of STIs, including HIV/AIDS, in a way that is preferred by young people.
Key program components
Communication activities on sexual and reproductive health (SRH) for young people are conducted regularly on a monthly basis. Special events are also carried out by a group of trained young peer educators who are mobilized from local youth. Local counselors, health staff and experts in different issues of interest to adolescents are also invited to facilitate youth activities in the Youth Cafes. Interactive theatres, talks about love, marriage, life skills, and competition on knowledge about RH among young clients are conducted from time to time to attract participants. Communication content topics at the Youth Cafes include RH care and prevention of STIs, including HIV/AIDS, among other topics. Information Education and Communication (IEC) materials like leaflets, booklets, and posters are always provided to young clients in addition to regular coffee shop services. Condoms are also made available at convenient locations within the cafes. Key members of the Youth Union, who are in charge of this project, were trained on updated knowledge and skills in behaviour change communication by national experts, and also attended the different events to share and learn from each other.